Casablanca FX

Casablanca FX is the specialized visual effects and computer graphics operation of Brazil’s Grupo Casablanca. Based in São Paulo, it creates digital imagery for television, cinema, streaming productions and advertising. Its work combines computer-generated assets and animation with live-action footage, supporting both individual commercial campaigns and long-form dramatic productions.

The legal entity behind the operation was incorporated in December 2001, while the dedicated Casablanca FX branding was consolidated around 2012. Its identity centers on visual effects and digital post-production within the wider group’s audiovisual production activities.

Production capabilities

The studio’s pipeline spans 3D modeling, asset creation, rigging, character and mechanical animation, effects simulation, lighting, rendering and digital compositing. Camera tracking and matchmoving support the integration of computer-generated elements into photographed scenes. Technical direction and custom pipeline tool development complement its artistic departments, alongside broadcast graphics and post-production support.

Casablanca FX has developed a substantial television portfolio through the group’s production relationship with RecordTV. Its visual effects work includes biblical and historical dramas such as A Terra Prometida, Apocalipse, O Rico e Lázaro, Jesus, Gênesis and Reis, as well as Escrava Mãe. These productions place the studio’s digital work within extended episodic storytelling and large-scale dramatic sequences.

Series and advertising

Beyond telenovelas, the studio’s credited series include Buuu - Um Chamado para a Aventura, Na Mira do Crime, Lia and O Hóspede Americano. Its portfolio also extends to commercial visual effects and computer graphics for automotive, financial services, consumer goods, telecommunications and entertainment brands.

Campaign work includes Nike’s Brasil x Brasil, Itaú’s Transformação, Volkswagen’s Tiguan Cegonha and Nissan’s Fabricado no Brasil. Together, these projects illustrate a practice serving both sustained television production and shorter advertising formats, with capabilities covering digital asset construction through final compositing.