Aww Inc.
- Open roles
- 0
- Founded
- 2019
- Employees
- 11-50
- Offices
- 1
About Aww Inc.
Aww Inc. is a Tokyo-based virtual human and creative AI production company founded in May 2019. Its work combines photorealistic computer-generated characters, virtual talent management and conversational artificial intelligence. The studio develops its own digital personalities and creates custom virtual humans for enterprise clients, bringing character design, animation, interactive technology and commercial production into a shared practice.
The company is known for imma, a virtual model and influencer distinguished by her pink bob hairstyle. Her work spans fashion, luxury and lifestyle campaigns for brands including Dior, Balenciaga, Nike, IKEA Japan, Porsche and SK-II. Aww’s wider roster includes plusticboy, also known as Zinn, alongside Ria, MIRAI, Asu and Ayayi. These characters support a business extending across advertising, brand ambassadorship, social media, licensing and digital apparel.
Character production and development
Aww organizes its commercial work around three areas: IP production, planning and development, and AI solutions. Its IP production business covers the creation, production and global management of proprietary virtual talent. Planning and development services support bespoke characters for brands and enterprise clients, from concepts and world-building through modeling, facial animation and live-streaming infrastructure.
The studio’s production capabilities encompass photorealistic 3DCG modeling, motion capture, facial rigging and real-time animation. Its character development work connects visual production with interactive systems, allowing virtual humans to function as both authored personalities and responsive digital interfaces.
Conversational virtual humans
Aww’s HITO platform enables real-time conversations with virtual humans in physical retail environments and digital spaces. Reported deployments include KDDI’s POP Culture Style IKEBUKURO and trial installations at Tokyo Innovation Base. The company also offers ConvoHuman On-premises for enterprise deployments of interactive AI characters.
Applications described in the company’s research include customer service, sales support, multilingual tourism guidance and interactive exhibitions. Across these activities, Aww serves markets ranging from fashion and entertainment to telecommunications, retail and emerging digital environments, combining character-led creative production with the engineering required to make virtual personalities interactive.
More about Aww Inc.
Leadership and advisers
- Takayuki Moriya is CEO and co-founder. Kohei Mitsui is a director, Sara Giusto is a director and producer, and Yuta Hitomi is Head of Security.
- Board advisers include Tetsurou Miyatake, CEO of Off Topic Inc., and Rehito Hatoyama, CEO of Hatoyama Research Institute.
Production technology and collaborations
The proprietary MASTER MODEL® architecture draws on more than a decade of research into facial expressions, photorealistic rendering and anatomical movement. Aww combines speech recognition, large language models, speech synthesis and text-to-motion algorithms in its conversational character pipeline.
Technology collaborations described in the research include NVIDIA Omniverse ACE and Audio2Face, Microsoft Azure, and a strategic partnership with SpaceData connecting virtual humans with real-time digital twins.
Financing
The research reports a completed $6 million seed round, with institutional investors including Kindred Ventures and Coral Capital.
Notable credits
13 creditsOffices
Where Aww Inc. is based
- Tokyo, Japan
Tokyo offices
HeadquartersAbout this office
**Tokyo Headquarters (Shibuya)** Status: active Headquarters Address: 15th Floor, Cerulean Tower, 26-1 Sakuragaoka-cho, Shibuya-ku, Tokyo, Japan Email: info@aww.tokyo Phone: +81 3-6452-4013 Primary corporate headquarters supporting executive management, core R&D, IP production and international business alliances. --- **Ebisu Production Studio (Meguro)** Status: active Address: 5th Floor, Dai-2 Ikura Building, 1-1-5 Kamimeguro, Meguro-ku, Tokyo 153-0051, Japan Secondary production facility and engineering hub for technical development and PM operations.
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