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addiktSchbang

Creative & Production
Open roles
0
Founded
2004
Employees
11-50
Offices
3

About addiktSchbang

addiktSchbang is an Amsterdam-founded brand design and motion studio that combines strategy, identity, motion and experience design for international brands, cultural institutions and media organisations. Established in 2004 as ADDIKT, the studio became addiktSchbang following Schbang’s majority investment in September 2024.

Its work centres on living brand ecosystems: visual identities designed to adapt across digital touchpoints, broadcast environments, spatial installations and campaigns rather than remain fixed in static guidelines. The team brings together brand architecture, visual and motion identity, sonic branding, digital platforms, campaigns and experiential design.

Capabilities

  • Brand audit, research, positioning, naming and narrative
  • Visual identity systems, design toolkits and brand guidelines
  • 2D and 3D motion design, animation and motion identity
  • Sonic identity and audiovisual brand expression
  • Integrated campaign concepts, social video, film and out-of-home assets
  • Event concepts, immersive experiences and physical/digital content production
  • Web design and development, analytics, marketing automation and digital media

The studio works across automotive and mobility, finance, culture and entertainment, broadcast media, luxury and lifestyle, corporate communications, and public-interest organisations. Its practice also supports cross-cultural brand adaptation between European and Indian markets.

Selected work

Projects credited to the studio include Tata Motors brand repositioning and sonic branding; Star Sports and JioCinema IPL broadcast graphics; Pride Amsterdam’s 2024 and 2025 visual identity; Godrej SCRIPT’s retail and furniture identity; Rabobank’s “Onze Dag” assembly identity and stage media; BrightBlu’s EV-charging brand and digital platform; and a launch campaign and virtual experience for Mercy Ships’ Global Mercy.

The studio also created immersive audiovisual work for #mygirlwithapearl – The Immersive Edition at Fabrique des Lumières, and experiential fragrance events for Prada and Armani. Its multidisciplinary approach connects Dutch design craft with British storytelling and Indian digital-production capability.

More about addiktSchbang

Key People: Barry Schwarz (Founder & Creative Director), Koen van Ovoorde (Founder & Director), Rob van der Linden (COO), Stefano Paron (Senior Designer), Dario Cavaliere (Senior Designer)

Vision: To create visual identities that are alive and tell stories that are engaging, experiential, and impactful across screens and platforms.

Values: Communication through behavior, brand-led approach, cultural nuances, synergy between technology and design, and creating valuable connections between brands and audiences.

Tools: Design, Animation, and Technology

Notable Projects: Tata Motors comprehensive rebranding (visual and sonic identity system), Star Sports Cricket Live: Indian Premier League, SCRIPT Brand Identity

Notable credits

10 credits
  • Tata Motors
  • Star Sports & JioCinema IPL Match Centre Live
  • Pride Amsterdam
  • Fabrique des Lumières x Mauritshuis: #mygirlwithapearl – The Immersive Edition
  • Prada x Armani
  • Godrej SCRIPT
  • Rabobank: Onze Dag
  • BrightBlu
  • Autotaalglas
  • Global Mercy (Mercy Ships)

Offices

Where addiktSchbang is based

3 locations
  • Amsterdam office

    Headquarters
    Weesperstraat 388, 1018 DN Amsterdam, NetherlandsAmsterdam, North Holland, Netherlands

    Direct headquarters housing core executive, design, strategy and motion teams.

  • Mumbai office

    Kamala Mills Compound, 301/302 Trade World, Tower D, Lower Parel, Mumbai, Maharashtra 400013, IndiaMumbai, Maharashtra, India

    Direct studio operations and production hub co-located with the Schbang headquarters campus.

  • London office

    71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United KingdomLondon, England, United Kingdom

    Direct European/UK creative hub handling copy, business development and client accounts.

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