About the role
Full-time
Executive Producer - Red Bull TV
Elsbethen, Austria
Want to define the future of Red Bull TV and shape what millions of viewers watch across connected screens globally?
Then this is for you!
Join our Global Red Bull TV team in Salzburg, Austria and lead the content and commissioning strategy for Red Bull TV across our Apps, FAST channels, and syndication partners.
This position is offered on a two-year fixed-term basis.
Responsibilities
Areas that play to your strengths
All the responsibilities we'll trust you with:
- In a nutshell
- Content & Commissioning Strategy
- Development & Content Pipeline Leadership
- Programming & Audience Performance
- Stakeholder Management & Collaboration
In a nutshell
As Executive Producer - Red Bull TV, you'll own the strategic direction of Red Bull TV's content ecosystem across live and on-demand programming. You'll be responsible for defining editorial priorities, managing the content slate, overseeing commissioning and greenlight processes, and ensuring programming decisions align with audience, brand, and business objectives.
Working closely with Programming, Analytics, Operations, Production teams, and international markets, you'll drive the continual evolution of Red Bull TV's content offering. Using audience insights, platform trends, and performance data, you'll make informed commissioning and programming decisions that maximize audience growth and engagement across all channels.
Content & Commissioning Strategy
In this role, you'll lead the global content and commissioning strategy for Red Bull TV, establishing a clear editorial vision across our connected viewing platforms. You'll identify opportunities for growth through original productions, archive content, syndicated partnerships, and innovative content formats that resonate with our audiences. By collaborating with stakeholders across headquarters and local markets, you'll ensure content priorities are aligned, clearly communicated, and strategically focused on delivering measurable impact.
Development & Content Pipeline Leadership
You'll oversee the complete content lifecycle, managing projects from concept and development through greenlight, production, delivery, and programming. Your strong editorial judgment will help evaluate and prioritize a diverse slate of opportunities, ensuring every project supports Red Bull's strategic objectives and audience needs. You'll establish structured commissioning, approval, and governance processes while maintaining visibility and accountability across the entire content pipeline. Working with internal teams and external production partners, you'll ensure content is delivered efficiently, creatively, and to the highest quality standards.
Programming & Audience Performance
Using audience insights, analytics, and platform expertise, you'll oversee programming strategies across Red Bull TV channels and viewing environments. You'll directly manage programming while collaborating with Analytics and Operations teams. You'll optimize scheduling, packaging, release strategies, and content presentation to maximize audience acquisition, retention, and engagement. You'll continuously evaluate performance data and emerging audience behaviors, ensuring learnings are translated into future commissioning, programming, and content investment decisions.
Stakeholder Management & Collaboration
Working closely with Programming, Production, Operations, Analytics, and international markets, you'll align stakeholders around content priorities and strategic objectives across Red Bull TV. As the leader of a small, high-performing team, strong communication and collaboration skills will enable you to drive effective decision-making, streamline ways of working, and ensure successful execution across complex projects. You'll also foster relationships with external partners, including production companies, distributors, and syndication partners, helping to expand opportunities and maximize the value of Red Bull TV content globally.
Experience
Your areas of knowledge and expertise
What matters most for this role:
- 8+ years of experience leading content development, commissioning, production, and editorial strategy within digital media, broadcast, streaming, or platform environments.
- Strong understanding of audience-first content development, YouTube best practices, content performance, and digital platform strategy.
- Proven experience managing content portfolios, production slates, or commissioning pipelines, with the ability to translate audience insights into impactful content decisions.
- Experience leading cross-functional teams and external partners, including ownership of production budgets, vendors, and content delivery processes.
- A team-player mentality with excellent communication and stakeholder management skills, combined with a passion for storytelling, innovation, and evolving audience behaviours.
Compensation & Legal Information
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.879 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
Location
Red Bull Austria operates out of our office in Fuschl am See. Set on the shores of the crystal clear Fuschlsee and surrounded by mountains, the campus combines distinctive architecture with inspiring spaces for creativity, collaboration, and innovation.
Company Values
- Meaning: Find your meaning, play to your strengths and create work, tools and experiences that make a meaningful difference.
- Freedom & Responsibility: Take real responsibility for yourself and your work, with the freedom to think big, choose your approach and make meaningful things happen.
- Mastery: Love life, love work and challenge yourself to turn your talents into strengths, sharpen your skills and keep raising the bar.
FAQ & Recruitment Process
How can I get a job at Red Bull?
Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.
How does the application process work?
Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.
Can I use Artificial Intelligence (AI) in the recruitment process?
Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!
How long does it take to hear back from Red Bull?
Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.
What can I expect in a job interview?
During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.